Betty Crocker at 100

2021 is the 100th Anniversary of Betty Crocker! Here at Special Collections and University Archives, we have over a hundred books and pamphlets throughout the years from this iconic company. While these are a sampling of our wide collection, here are a few books that SCUA staff find interesting.

Betty Crocker’s Cooky Book

Featuring over 450 recipes, you are sure to find a cookie recipe for everyone’s palette. This cookbook has been a staple in many kitchens since 1963, containing everything from drop cookies to Christmas favorites.

How to Prepare Appetizing, Healthful Meals with Foods Available Today

Like many food companies during World War II, Betty Crocker was involved with the war effort. This booklet from 1943 helped housewives to create good meals with rationing. Before the food pyramid, there was the Basic Seven Food Groups, as seen on the back of the booklet. This helped home cooks not only use rationed foods wisely, but in a healthy way as well.

Let the Stars Show You How to Take a Trick a Day with Bisquick

Before celebrities were sharing their recipes on Instagram, celebrities were sharing cooking and entertaining tips in newspapers and pamphlets. In this pamphlet from 1935, stars like Clark Gable and Bette Davis share their Bisquick tips for afternoon teas, snacks, and other meals.

How to Have the Most Fun with Cake Mixes

Betty Crocker is not only an icon in cookbooks, but also in cake mixes as well. This 1955 pamphlet features Betty Crocker cake mixes and recipes to spruce up each box to create something new. As Betty Crocker is known for recipes that are quick, easy, and fun, this pamphlet helps home cooks achieve that.

While this only a small sampling of our Betty Crocker collection, we encourage those interested by the home culinary icon to check out the Special Collections and University Archives website for a full list of the rest of the collection.

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It’s National Pumpkin Month!

October is National Pumpkin Month! If you are not sick of pumpkin flavored everything by now, how about you try your hand at a few pumpkin recipes from the stacks here at Special Collections and University Archives.

Recipe 1 – Pompkin

If you are feeling slightly adventurous, try out one of the earliest ways to make pumpkin “pie.” When the first pumpkins appeared in European and American cookbooks, a common way to prepare them was hollowing out the pumpkin, filling it with a sweet, spiced milk mixture, and then baking the pumpkin. This recipe is from the first American cookbook, America Cookery, by Amelia Simmons in 1796.

Recipe 2 – Betty Crocker’s Pumpkin Pie

Still don’t know how to make this classic American holiday dessert? Well Betty Crocker has you covered. Known for her Picture Cook Book, this 1957 pamphlet features the best of Betty’s pie recipes.

Recipe 3 – Pumpkin Chiffon Pie

Wanna feel fancy with your pumpkin pie? Upgrade it to a chiffon pie! This Encyclopedic Cookbook from the Culinary Arts Institute from 1948 will help make a fancy pie in no time.

Recipe 4 – Pumpkin Cake

Are you a lazy cook but still like delicious treats? Then grab a boxed mix of yellow cake and butterscotch pudding to add to your canned pumpkin for a delicious Pumpkin Cake from this 1979 Jell-O recipe book.

There are countless more cookbooks and pamphlets here in SCUA that have all sorts of pumpkin goodies! You can also learn more about the history of pumpkin pie through the Food Timeline! If you want to try something new at Thanksgiving or Christmas, come check them out!

Virginia Spirits Month (2018)

September is Virginia Spirits Month! (No, really, I’m not kidding, you can read about it online.) In honor of that, I thought I’d share a slideshow of some favorite spirituous images from our cocktail history materials. This is something I have as a background display for events and it highlights a lot of fun items (and some fun history!) about cocktails and their ingredients.

Cocktail Slideshow 2017

(the link will open a pdf of the slideshow to view or download)

And for all you Virgos out there, here’s a c.1980s French postcard with a festive cocktail on it!


This is part of series with one postcard for each astrological sign. They all seem a bit…overly garnished? One includes an entire walnut! This one includes lemon, a flower, and seeming an entire tree twig? And since Libra is just around the corner:

Figs and pears, anyone? (Actually, this rather reminds me of some of Jerry Thomas’ ornately garnished drinks of the 1860s…)

Surprisingly (or perhaps not so), cocktails have been tied to zodiac signs and astrology for quite some time. In the 1960s and 1970s, Southern Comfort produced several small cocktail recipe pamphlets that ran along that theme. And we even have a 1940 book called Zodiac Cocktails; Cocktails for All Birthdays. It includes recipes and the names of famous people born under the same signs! (That’s my sneak preview of it, since I hope to give it a post of its own one day soon–stay tuned!)

In the meantime, continue to enjoy Virginia Spirits Month. Try something new or sip on an old favorite. After all, it’s 5 o’clock somewhere.

Mail Call! (Some New Items!)

If you’ve ever wondered what “mail call” looks like around here, it can be all over the place! After so many years, I have come the conclusion that acquisitions work is really a master juggling act. There are items you think are coming to your door, items you know are, items you have that are waiting for your attention, and plenty of surprises! Yesterday, I got one of last category: an envelope stuff with one of my favorite things–pamphlets!

Collection of culinary pamphlets in a pile on a wood table
Collection of culinary pamphlets

This is the pile fresh from the envelope. I spread it all out on the table…

Culinary pamphlets spread out on a wood table
Culinary pamphlets

…and of course, my eyes lit up as I found some of my favorite topics: cocktails, gelatin, and Betty Crocker:

"Betty Crockers Continental Casseroles" pamphlet
“Betty Crockers Continental Casseroles” pamphlet

"Chalmers Granulated Gelatine" pamphlet
“Chalmers Granulated Gelatine” pamphlet–with a few friendly nibble marks on the corner!

Of course, in the south, you can’t look far without finding something about barbecue!

"Barbecue" trifold pamphlet
“Barbecue” trifold pamphlet

There are a lot of treasures in this package and I’m still sorting through. Some items will go in our Culinary Pamphlet Collection (Ms2011-002) and some will go for cataloging and be added to our book collection.

One other item that stood out is this pamphlet of “cookmarks.” The pages are perforated, and each one has two bookmarks with space to indicate the book, page number, and notes about the recipe!

"Cookmarks" pamphlet with individual cookbook bookmarks
“Cookmarks” pamphlet with individual cookbook bookmarks

As you can see, they even have quotes and illustrations!

One of the best part of being an acquisitions and processing archivist is that even when you think you know what materials you’re getting for the collections, you don’t! Surprises can show up on your doorstep and make your day!

Women’s History Month, Part 25: Martha Lee Anderson (fl. 1930s-1940s)

Let’s start this post off honestly: I don’t know much about Martha Lee Anderson. In fact, I don’t even know if she was even a real person. However, I believe she was, since unlike the legendary Betty Crocker, her name appears in her some of publications as attributed to her as part of the Research Test Kitchen of Church & Dwight Co., Inc. So, while we can’t talk about her in detail, we can certainly see her handiwork.

Martha Lee Anderson authored or edited a LOT of pamphlets while in the employ of Church & Dwight Co., Inc. You might know this company best for a little product called Arm & Hammer baking powder? You can cook or bake with it, as well as clean you home and yourself with it! Quite a versatile product! Anderson’s pamphlets focused more on the eating part, usually compiling recipes for baked goods, though sometimes venturing into more savory dishes. “Chicken Shortcake” led to some interesting expressions when I shared it with colleagues while preparing this post. It’s not generally two words you expect to see together–but its basis is formed by baking soda biscuits!

You might notice a certain trend among the pamphlets attributed to her. Many of them share the same name: “Good Things to Eat” or “Successful Baking for Flavor and Texture,” for example. Historically speaking, many of these pamphlets went through multiple editions. When I pulled the folder from the Culinary Pamphlet Collection relating to Church & Dwight Co., Inc., I found edition number 115 of “Good Things to Eat,” published in 1936. Since the company was established in 1846, that means each year had more than one edition produced. Martha Lee Anderson was responsible, it seems for at least 18 years of them, too. The earliest item in our collection I found with her name was from 1931 and the latest was 1949. It’s possible (and likely) her tenure extended beyond this, but at the moment, we don’t have any particular items after 1949 or anything before 1931 with a name on it.

While details on her identity may be limited today, her prolific culinary pamphleteering, as it were, likely made her name more recognizable in her own time. Most of these were little publications that would have been given away for free to could be acquired for a small fee. Between the four items we have cataloged and the Culinary Pamphlet Collection, we have more than 20 pamphlets from Church & Dwight, about a dozen of which are editions authored by Anderson. The pictures above are just a sampling and even among those, you can seem some variations in covers, recipes, and style. So, if you’d like to learn more about Martha’s recipes, you’re welcome to stop by and see them in person. You might find some inspiration for some cookies, a cake, or even, if you’re feeling bold, Chicken Shortcake!

Women’s History Month, Part 24: “Doris’s” Manuscript Cookbook

This week, I thought we’d look at a manuscript cookbook. At the moment, this particular item is considered unprocessed, but by the time this blog post is over, I’ll probably have done half of the work of describing the collection. So, there may even be a finding aid by the end of the day!

Officially, this manuscript cookbook doesn’t have a title yet. It’s owner/creator, as we can tell from the inscription at the front, was someone named “Doris.” The cookbook was a gift from her mother in 1925. However, we don’t have many other clues as to the identity of Doris. Which, of course, can be the case with manuscript cookbooks. But more on that in a moment.

Front cover of “Doris’s” manuscript cookbook, c.1925

Inside the front cover

One of the first things you might notice about this item is the cover. It’s not the original. Rather, a blank notebook (with nice marbled end papers) has been covered with what seems to be wallpaper. It was hand stitched in at the front and back, probably to protect from food debris.

The cookbook has an index of recipes, which is always a fun trick. One never knows how many pages you might need for recipes of a certain type, so there are often blank segments or spaces. Or recipes for like items don’t end up together, when more get tacked on to the end!

If you’ve spent anytime looking at handwritten recipe books, trends and recipe themes emerge: There is often a preponderance of cakes, cookies, puddings (or, “pudgings” as it appears here), and preserves.

Because some of the pages are already loose and I didn’t want to stress the binding by placing it flat on a scanner, I decided to photograph the pages in today’s post. So, apologies for the addition of fingers and in some cases, less than perfect quality.

Recipes for rhubarb conserve, plum conserve, and orange marmalade

Despite my blurry photo, conserves, it seems, are quite easy to make. Case in point:

Rhubarb Conserve

2 Qts cut up rhubard

1 Large Pineapple

2 oranges

2 lbs sugar

boil until thick

One of our only clues about Doris also comes from a folded up sheet of paper stuck inside the cookbook. On one page, there is a recipe for the every-popular moulded salmon or tuna salad. In addition, there are some recipes from a 1964 Randolph Macon Alumnae Association luncheon.

The cheese strata is attributed to Doris Rogers. While I don’t like to make assumptions, it’s possible this is the same owner of the cookbook. Although the cookbook does have a section of cheese recipes, it doesn’t contain a cheese strata (I was hoping to find a match!). Still, this could be a clue I’ll need to follow up on, if I can find some Randolph-Macon history!

After page 165, the rest of this notebook is blank, which also isn’t uncommon when it comes to manuscript receipt books. Sometimes people lose interest, sometimes they begin collecting recipes in another way, sometimes it gets passed on to someone else (who may or may not continue to add to it). It seems that this particular cookbook did get use–there are loose pages from lots of turning and there are definitely some stains suggesting it spent time open in an active kitchen.

The other reason I chose to highlight this item during my 2018 Women’s History Month series is to play against the posts I’ve already done this month. We started with Betty Crocker who, while not an actual person, is an icon. Last week, we looked at some women’s contributions to cocktail history, some of which were obvious, others a little less so. This week was an opportunity to point out that contributions to culinary history do not have to be identified, attributed, or famous. Rather, anyone can create a piece of culinary history that might just have a longer legacy that you expect. We have no reason to believe that Doris was keeping this cookbook for us to be able to share, but now, 93 years later, we have the option to make her recipes once again.

Women’s History Month, Part 23: Women & Cocktail Books (1893-1928)

This week, rather than profile a single woman, I pulled some of the earliest cocktail books/books with cocktail recipes that we have in our collection that were written by women. In one of these cases, we didn’t originally even know the author’s name, but all three of these books give us a little insight into women and cocktails before the end of Prohibition.

First up, it’s Beverages and Sandwiches for Your Husband’s Friends/by one who knows, published in 1893. We’re not sure who this woman–that it IS a woman–but the anonymity suggests it was likely. These days, however, the book is at the very least attributed to a woman, Mrs. Alexander Orr Bradley. So, we’ll run with it for now…

Mrs. Bradley’s book is relatively short, only covering some basic communal drinks (aka punches) and a few “well-knowns.” It’s only a couple of years after Harriet de Salis’ 1891 Drinks a la Mode, and it doesn’t have quite that variety, but drinks of course, were not Mrs. Bradley’s only goal. Hers was more a book on entertaining groups of men, and as a result, she relies more heavily on the classics or things easy to produce en masse, as it were. Still, it does have a fin-de-siécle (Or “turn of the century”) flair, as the half title page above suggests. “Fin-de-siécle” was also a term that referred the closing of the century in Victorian culture, a time in which the “New Woman” feminist movement emerged. This new feminism influence social, literary and cultural, and political history into the 20th century. Given the time period, we might wonder if there was a little of the “New Woman” in Mrs. Bradley, as she bravely entered the largely-male-dominated field of cocktails and boldly declared her audience of like-minded ladies.

In 1904, May E. Southworth complied a book called One Hundred & One Beverages. Our copy, below, is the 1906 revised edition. She collected popular cocktail and cocktail-adjacent recipes of the time, largely with an eye toward summer, though there are some hot drinks, too.

Compiled, of course, is a key word here. Southworth didn’t, in as far as we know, make up any of these drinks, but she did bring them to a new audience of readers and tasters. Many of her choices are drinks we don’t hear about today (the Beaufort or the Barbed Wire, for example), but if you ask me, some of them might just need a revival. Southworth is surprisingly brand-specific, even when talking about ginger ale, cider, or carbonated water, which isn’t something that was very common yet. Whether it’s commitment or actual corporate sponsorship, we can’t know for sure, but it was a growing practice in the cocktail and cookbook world.

Lastly, we’ll take a quick hop across the pond. Prohibition is one of my favorite periods in cocktail culture history. It didn’t do what it intended and it definitely had some unexpected consequences, including a lot of publishing about cocktails abroad. Mary Woodman’s 1928 Cocktails, Ices, Sundaes, Jellies & American Drinks: How to Make Them is quite an eclectic title. With the contents to match.

Diversity of cocktails was another consequence of Prohibition. After about the 1890s, cocktails may still be talked about in terms of classifications (cups, flips, fizzes, etc.), but they are also becoming individual and Woodman’s book gives us a laundry list of named drinks. In America, Prohibition was leading to cocktails that began to feature soda or juices or homemade syrups to cover up the taste of poor quality base spirits. Which we see in the punches or sugared drinks of the”American Drinks, Etc.” section. Overseas, where production was legal, spirits were being make into new combinations and concoctions like the “Coronation Cocktail” or the “Deep Sea Cocktail” (the latter of which, happily, does not contain seafood, which I half-expected). Woodman, though, ties all of this together into a sort of decadent volume reflecting cocktails and sweets of the time. You need syrups for cocktails, but you can also add them to ice cream. Some ices are a short trip to frappes or later frozen drinks. In other words, Woodman reminds us just how close dessert can be to a cocktail, if you need something sweet. Or sour. 🙂

Even if it wasn’t obvious, women were helping spread the word of cocktails from early on. They knew, as well as anyone, that cocktail were finding a place by the plate at a party or a quiet night at home, and they took on the challenge of incorporating them into their cookbook or tackling them on separately. And I know I can raise my glass to that. Cheers!

Vegetables…in Your Pocket

This week I went perusing the shelves for a feature item. Some bindings, colors, book shapes, spines, or titles can jump out at a person. The Vest Pocket Vegetable Book popped this morning for it’s size/shape and partial alliteration. Also, for it’s concept.

front cover of The Vest Pocket Vegetable Book
In the past, we’ve talked about at least one “vest pocket” type book: John Goins’ The American Waiter. Like that one, this item is tall, thin, and short in length, designed to fit in a vest or apron pocket for reference. (Though WHY why might need to carry a pocket guide to vegetables is something we’ll come back to shortly.) Anyway, it’s just over 6.5 inches tall, 3.5 inches wide, and at 134 pages, about .75 inches thick.

Not surprisingly, this book talks about vegetables and also supplies recipes for some, but not all, ingredients. The author uses “vegetable” in the broadest sense, as you’ll find fruits, herbs, spices, and even some grains throughout.

On the title page, the author, Charles Moore, informs would-be readers that:

The Vest Pocket Vegetable Book is not, as its title might infer, an advocate of the vegetarian theory, but rather, is an earnest plea for a more general recognition of the vegetable kingdom, as a prolific source of supply of appetizing, wholesome and nutritious foods for mankind.

Although the concept that vegetables are “wholesome and nutritious” certainly isn’t new (we have LOTS of volumes of nutrition and dietetics history to prove that), it’s interesting to see Moore defend his position so quickly and on the first page. It gives us (and any possible readers) what its intention is–and is not. If we jump back to the idea of the “vest pocket” guide, we get a sense of intended audience, too. It is not the housewife or home cook–it’s more commercial.

The object of this book is to popularize vegetables in hotels and catering establishments….The writer is of the opinion that the vegetable kingdom compares favorably with the animal kingdom in food value, and affords equal scope for preparing epicurean dishes for the table. The writer is also of the belief that where close attention is given to the vegetables the per capita cost may be reduced without detracting from the quality of the menu.

This guide is meant to inform and education owners, cooks, and staff of places that serve food. In that context, it’s actually quite helpful. While there are recipes, but the emphasis is on information about vegetables and the book does include some unique items like cardoons, truffles, even uses for oats. That doesn’t mean the home cook can’t also learn from this handy little volume. You might just have to wear a vest to carry it. 🙂

‘Tis the Season…For a Number of Holidays!

It’s the holiday time of year, isn’t it? We get a little break after Thanksgiving here in the U.S., but Hanukkah has begun. Christmas and Kwanzaa are a little over a week away. So, this week, we’re looking at a few recipes from all of those traditions. (We’ll even get into New Year’s Eve/New Year’s Day!)

We’re starting with a more recent publication: Southern Holidays (2014) from the Savor the South series. It’s a more modern book and while many of the recipes are modernized, as you’ll see, they have roots that are far deeper. In addition, one of the things about this book is its perspective. Earlier holiday-themed cookbooks in our collection tend to have a specific focus, usually around Christmas (though not always). As we know, there are many other holidays this time of year, and it’s exciting to see them represented here. (I believe we have more titles, but I have to save some for next year!)

The second book with our feature recipes for today is The Holiday Cookbook from 1957. It’s arranged chronologically, so it starts with New Year’s, but we’re going the other way around and starting with the closer holiday. 🙂

No matter what you may be celebrating, chances are you have a holiday food tradition of some sort and we hope you have the opportunity to indulge in it this year! There will a short post going up next week (after your archivist/blogger has headed off to visit family and friends) featuring some military holiday menus, but we want to take this opportunity to say, from Special Collections to you:

Happy Holidays!

New Pamphlet Round Up #7!

It’s about that time we look at some new pamphlets! As usual, they’ve been making their way into my office and piling up for addition to the Culinary Pamphlet Collection (Ms2011-002). This batch haven’t made their way into the finding aid just yet, but I hope to get these, and some others, added next week. I picked out six, including three that fit in with materials we already have from the parent companies, and three that represent companies for which we don’t already have items.

First up, our existing companies:

The collection already includes La Rosa & Sons, Inc.’s 1949 pamphlet, “101 Ways to Prepare Macaroni.” This pamphlet focuses entirely on tiny pastina shapes (though there’s an ad in the center for some of other shapes the company made). About half the recipes are labeled as “recipes for children.” While one might expect a lot of soup recipes, one 1/3 are for soups. Another 1/3 are for entrees or “pastina as a vegetable.” The last 1/3 are all–you guessed it–desserts. Apparently, you can fill your puddings, custards, and even cake with tiny pasta!

“Good Things to Eat from Out of the Air” comes from Proctor & Gamble. So far, most of our pamphlets from this company are related to Crisco and some other baking staples. Rather than a single product, this pamphlet, published in 1932, includes a wide range of recipes from radio cooking shows. Essentially, these would be the precursor to modern food-based TV networks, and such programs were quite popular in the 1930s.

The Worcester Salt Company is what we now know of as the Morton Salt Company. To date, we have a handful of pamphlets from the company that, of course, talk about cooking with salt, but also it’s history. “The Worcester Cook Book” was written by Janet McKenzie Hill (a name common on our blog!). It contains recipes, information on the new “free-running salt” that didn’t clump, and the interestingly title section, “The Romance of Salt.” This latter turns out to be a combination of facts about salt, as well as lore and legend surrounding it. For example: “Love-sick maidens at one time, depended on salt to restore to them their straying lovers.” Romantic, huh?

In addition, some of the items waiting to be added to the collection represent new companies!

“Coldspot: Modern Menu Magic Recipes” comes from Sears, Roebuck and Company. About 1/3 of it is about how to use and care for your “coldspot” refrigerator and the other 2/3 is recipes, mostly of things you would store or make using your refrigerator, of course.

This 1975 Tupperware catalog features some of the new products that year, how to use it (yes, there are directions for proper opening and closing of items), and a list of products and potential uses around the home. This catalog may be over 40 years old, but the company is still around. You might recognize some of the pieces, old or new, in your kitchen today!

Premier-Pabst Corporation from Milwaukee might sound familiar. What are advertising here, though, isn’t beer. It’s cheese! (The spreadable, pasteurized kind–sort of like a spreadable velveeta?) This little booklet uses the cheese baked on fish, in a frozen salad with prunes, and perhaps slightly more traditionally, in a sauce for rarebit.